Home Before the Revolution Malstrom's Casual Article Division
The Blue Ocean Articles Disruption Chronicles Ludology



The Blue Ocean Articles
(Mid-2007)



Drowning in the Blue Ocean


What is a 'Generation'? And find out what the Blue Ocean Strategy is REALLY about which is not just a stupid metaphor about ocean colors.


Fools' Paradise


The Industry enters into a 'false' paradise where technology, brand names, and formula games create an artificial context. This article is filled with analyst quotes predicting PS3 to be clearly dominant, the Wii ending up way last, and Malstrom laughing at them all.


A Rising Continent


Iwata quotes from 2000 to the present predicting DS and Wii success and saying how wrong Microsoft and Sony's approach is to the future. Naturally, these are the quotes apparently everyone in the Industry ignored. Iwata points out the secret underneath the Blue Ocean as the tidal waves begin.


Washing the Hardcore Away


As the Wii tidal waves keep slamming into the Industry, many 'hardcore' gamers are being swept out to sea. This article goes into how the 'Hardcore' are made and why they will go extinct. It also says why it is necessary and proper for these gamers to be made *gone*. Hasta la vista, hardcore.


The New World


Watch the Old World sink and a New World rise. See the future of gaming that Nintendo is aiming and details on the paradigm shift.

 
This shows the effects of the 'Blue Ocean Strategy'.


Home Before the Revolution Malstrom's Casual Article Division
The Blue Ocean Articles Disruption Chronicles Ludology